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 <title>techPresident - Now That&amp;#039;s Viral Campaigning Mr. Edwards - Comments</title>
 <link>http://www.techpresident.com/blog/entry/3568/now_that_s_viral_campaigning_mr_edwards</link>
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 <title>Now That&#039;s Viral Campaigning Mr. Edwards</title>
 <link>http://www.techpresident.com/blog/entry/3568/now_that_s_viral_campaigning_mr_edwards</link>
 <description>&lt;p&gt;A few months back, &lt;a href=&quot;http://techpresident.com/node/123&quot;&gt;I chided John Edwards&#039;s team&lt;/a&gt; for not effectively using its mobile text campaign. Then I softened my stance a little bit as &lt;a href=&quot;http://techpresident.com/node/127&quot;&gt;they started using Twitter&lt;/a&gt; more effectively than their own text program, and now I truly believe that they have the entire mobile messaging strategy right. &lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://www.techpresident.com/blog/entry/3568/now_that_s_viral_campaigning_mr_edwards&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
 <comments>http://www.techpresident.com/blog/entry/3568/now_that_s_viral_campaigning_mr_edwards#comment</comments>
 <category domain="http://www.techpresident.com/taxonomy/term/3">John Edwards</category>
 <category domain="http://www.techpresident.com/taxonomy/term/154">Mobile</category>
 <category domain="http://www.techpresident.com/taxonomy/term/378">sms</category>
 <category domain="http://www.techpresident.com/taxonomy/term/155">Text</category>
 <category domain="http://www.techpresident.com/taxonomy/term/158">Twitter</category>
 <pubDate>Mon, 23 Jul 2007 17:49:22 -0400</pubDate>
 <dc:creator>Lynne d Johnson</dc:creator>
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