Joshua Sherman 08/11/2008 - 12:33pm

Obama texts his supporters his choice of VP, is Obama the first "cybergenic" candidate?, What will McCain do for VP?, Obama hits back at two McCain ads, the blogs respond to Edwards' extramarital affair, Bush enjoys women's beach volleyball, and Barack gets "Rick Rolled"

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Joshua Sherman 08/08/2008 - 11:40am

New vs. Traditional media is apples and oranges, Cybersecurity advice for the next President, DNC responds to "Democrats Praising McCain" ad, McCain offers prizes to spammers and realizes his recent YouTube dominance, and the #dontgo Twitter debate continues...

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Patrick Ruffini 09/02/2007 - 12:33am

Allen Fuller has a great post up discussing Fred's online announcement on September 6th. For whatever reason, people's antennae seem to go up whenever there's an inkling of Fred running a video-based campaign, and this is no exception.

Fred Thompson will launch a legitimate campaign for President via webcast. That's just unreal. Sure, Hillary and Edwards and all them did it months ago, but that was months ago when there was no pressure and relatively little media attention. I'm as much of a new media guy as anyone, and I applaud them for going for it, but this is risky at best. Friends of Fred Thompson will not get nearly the attention from the mainstream media as a big event on the square in Lawrenceburg, Tenn. would. On the other hand, this does play to his strength. He is a professional TV actor after all. I'd imagine they will allow networks to play the broadcast-quality video live as well. Either way it is a go-for-broke strategy and I'm interested to see how it plays out.

I for one applaud Fred for announcing on the Web. It's a strategy I've advocated for candidates in different settings for months. With that said, context matters. And to put it mildly, I don't think they've handled the run-up to this announcement very well.

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